Master holistic medicine, create groundbreaking transformations for your students & clients, and turn your passion for wellness into a thriving career or small business

BEGIN TODAY >>>

All IN ONE PLACE...

Yoga Therapeutics & Movement | Mental Health & Mindset | Holistic Herbalism | Nutrition | Traditional Chinese Medicine & Ayurveda | Breathwork & Nervous System Regulation | Women’s Health | Ritual & Ceremony

Career/Business Development as a Holistic Practitioner

& receive your 500-hr YTT certification in Primal Medicine®

Introducing…

The Primal Medicine Academy

An online school for healers fiercely dedicated to the path of holistic medicine — and who are eager to create the impact and income of their dreams helping people thrive.

The Primal Medicine Academy is for yoga teachers, nurses, Chinese Medicine doctors, herbalists, nutritionists and dieticians, health coaches, Reiki therapists, psychologists, and anyone who believes a holistic approach to health is integral to living well, and wants to use the tools of holistic medicine to produce real change in people’s lives and create financial abundance.

Many of us who have found our way into holistic health have had personal experiences of being heartbroken by the medical industry.

I believe woman, that you are here because something personal is stirring within your heart. The health of your people matters to you. You trust that natural medicine, lifestyle, and natural movement is the way to longevity and health.

You're reading this because you've been chosen for a role of service.

This is where you WILL learn to integrate an abundance of healing systems to tackle complex issues for your clients (for example, Holistic Herbalism and Nutrition)

AND

This is where you will learn the practical skills to market and sell those services to make the biggest impact and income possible.

**WE'RE ON A MISSION TO HELP YOU BECOME A HOLISTIC HEALER AND MAKE IT A LEGITIMATE CAREER.**

In the Primal Medicine Academy...

We cover all the foundational areas of holistic medicine required to properly assess clients and develop a holistic roadmap for success. And we also do something NO OTHER wellness training on the market offers:

We teach you how to start — or grow — your dream career, or small business, as a Holistic Practitioner (and our graduates have a proven track record of incredible achievement).

If the idea of creating groundbreaking health transformations while making a 6-figure plus income lights you up - YOU'RE IN THE RIGHT PLACE.

BEGIN TODAY >>>

In the Primal Medicine Academy...

We cover all the foundational areas of holistic medicine required to properly assess clients and develop a holistic roadmap for success. And we also do something NO OTHER wellness training on the market offers:

We teach you how to start — or grow — your dream career, or small business, as a Holistic Practitioner (and our graduates have a proven track record of incredible achievement).

If the idea of creating groundbreaking health transformations while making a 6-figure plus income lights you up - YOU'RE IN THE RIGHT PLACE.

LET’S MAKE MOVES >>>

The Primal Medicine Academy is right for you if you’re already in the wellness world and want to learn how to use the tools and systems of holistic medicine to empower yourself, and powerfully work with your students and clients.

As a Primal Medicine certified Holistic Practitioner, you’ll be trained to:

⤁ Help people heal deeper than the mainstream, Western approach.

⤁ Help people who have seen all the doctors and still don’t have answers…

⤁ Serve those who are tired of always scrambling to try and get an appointment; who are straight up exhausted from waiting months to see their provider only to receive a treatment plan that slaps band-aids on their symptoms without ever addressing the root cause…

⤁ Provide real solutions to those who’ve been made to feel that there is NO remedy or relief to be found for their ailment beyond turning to prescriptions and/or surgeries.

Holistic medicine is NOT a replacement for Western medicine, it’s a pillar of resounding clarity and support — which is exactly what you’ll be trained to offer.

Through our methodology, you’ll learn how to pinpoint the factors behind your clients’ distress, uncover why conventional treatments didn’t work, and help them gain holistic living skills to take back their inherent power and have agency over their health and vitality.

Being a Holistic Practitioner requires empathy, resilience, and a commitment to education and service. We don’t teach one-size-fits-all formulas or codes, because there are none. We teach you how to work with the WHOLE human in front of you, and help them become more self-sustaining and equipped to (eventually) take their healing into their own hands.

Our primary goal is to provide you with the tools and training so you can help others respond to health issues with lifestyle changes that will be nothing short of transformational — if they’re willing to show up for their healing journey and play the long game.

Right now, more than ever, the world needs devoted and qualified holistic healers — wouldn’t you agree?

It’s our mission to help make that happen.

BEGIN TODAY >>>

"If you are a practitioner looking to uplevel your skillset and take things to the next level in terms of your ability to serve your clients, then this training is definitely for you! I hands down attest that this training is worth every penny, worth every hour, worth every minute that you will invest. It will undoubtedly empower you to become a better practitioner all around!"

ERIN SEAMONS

"I was in traditional Physical Therapy and I knew I wasn’t happy. I wanted to do something different but I didn’t feel confident enough to really take that full leap of going on my own without a little more training. Annie’s training helped me to feel confident in what I could teach and to apply it in a way that was so practical. I have nothing but praise for this program. It has changed my life both personally and professionally, and I cannot recommend it enough."

JESSICA LAFALCE

"I signed up for this training because I wanted a container for learning. And it was! Our group was amazing. We had amazing women from so many different backgrounds that brought so much information and life experience. You learn so much and you get so many tools for helping people, and yourself, and your family, and your community. I was really impressed with the level of organization. I'm really happy with my choice in this program."

ALLISON DUCKWORTH

**YOU REALLY CAN MAKE AN ABUNDANT INCOME AS A HOLISTIC PRACTITIONER**

So many of our students already are!

We’re the only program offering a comprehensive education in holistic medicine, including a 500-hr yoga teaching certification in Primal Medicine®, while also giving you the game plan to start or grow your dream career or business as a Holistic Practitioner.

We’ve already certified a whole community of healers in our clinical body of work, and our graduates have left nursing jobs to start their own holistic practices, gone from teaching public yoga classes to exclusively serving private clients, launched successful programs and sold out retreats, built multi 6-figure wellness businesses from the ground up, and more.

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WE'RE READY TO HELP YOU ACHIEVE YOUR GOALS, TOO!

here's how:

100% ONLINE + ACCESSIBLE

8 CORE LEARNING MODULES

BONUS CAREER/BUSINESS DEVELOPMENT MODULE

comprehensive library of expert training CONTENT AND MASTERCLASSES

CLIENT DEMOS & GUEST LECTURES

LIVE COACHING AND Q&A CALLS

Financing and payment plans available through PayPal and AfterPay

200-hour Certification

WHAT'S INCLUDED:

✔ Access to all 8 modules, plus our foundational career/business development resources for a period of 24 months

✔ 12 months of lectures and LIVE coaching & Q&A calls with our founder, Annie Adamson!

✔ 1x monthly LIVE coaching & Q&A call with Annie, and access to 1x monthly Collective Masterclass (24+ LIVE calls total)

✔ A private interactive community board where you can ask questions and receive support M-F!

✔ The opportunity to join all PRIMAL MEDICINE Academy in-person immersions for just $500 (if you’re not an active student in PMA, the cost of joining is $1,800)

✔ Everything you need to become competent and confident as a Holistic Practitioner so you can start developing a career that’s mission-driven and brings you the fulfillment you desire

✔ A 200-hr certification as an INTERMEDIATE PRIMAL MEDICINE PRACTITIONER, which includes a 300-hr yoga teaching certification in Primal Vinyasa®

BEGIN TODAY >>>

Financing and payment plans available through PayPal and AfterPay

1,500-hour Certification

WHAT'S INCLUDED:

✔ LIFETIME access to all 8 modules, plus our BONUS career/business development modules

✔ 12 months of lectures and LIVE coaching & Q&A calls with our founder, Annie Adamson, and our lead support coach — a flourishing graduate of The PRIMAL MEDICINE Academy!

✔ 2x monthly LIVE lecture and Q&A calls with Annie, 1x monthly LIVE coaching & Q&A call with our lead support coach, and access to 1x monthly Collective Masterclass (48+ calls total)

✔ Instant access to on-demand & LIVE guest expert lectures with Naomi Miller, L.Ac., MAOM & Chinese Herbalist (plus access to ALL other guest expert lectures hosted during your enrollment!)

✔ A private interactive community board where you can ask questions and receive support M-F!

✔ The opportunity to join all PRIMAL MEDICINE Academy retreats and learn in-person with Annie for just $250 (if you’re not an active student in PMA, the cost of joining is $1,800)

✔ Everything you need to turn your passion for wellness and health into a thriving career and/or business and make your first 6 or multi 6-figures as a Holistic Practitioner (if you already have experience working with clients and are ready to take your impact and income to the next level, our Mastery tier is the space for you!)

✔ 1x 90-minute deep-dive career/business mapping & strategy call with Annie (plus a second 90-minute coaching session + 3 weeks of private Voxer access when you pay in full!)

✔ No-holds-barred access to the entire BONUS career/business development module, including ALL the practical info and resources you can imagine to grow an abundant business as a healer

✔ A 500-hr certification as a MASTER PRIMAL MEDICINE PRACTITIONER, which includes a 300-hr yoga teaching certification in Primal Vinyasa®

MESSAGE ANNIE NOW >>>

Here's what's waiting for you inside The primal medicine academy

Develop and master your expertise in supporting physical, mental, emotional, and spiritual wellness with:

MODULE 1

YOGA THERAPEUTICS & MOVEMENT

Become a 500-hr certified yoga teacher in Primal Vinyasa®, a revolutionary method to teaching movement that fuses the ancient wisdom of yoga with cutting-edge, holistic therapeutic techniques, and a fearless spirit of exploration.

In this module, you’ll learn to work with the 5 categories of Primal Vinyasa® (fundamental movement, contralateral movement, sensory processing, ground reaction force, and migration) to create 1) powerful group yoga classes people just can’t get enough of and 2) highly individualized therapeutic movement treatment programs.

A clinically-proven and internationally-recognized system known for transforming movement habits and through functional movement repatterning, Primal Vinyasa® will set you up to be able to skillfully work with injuries and acute and chronic pain, and help your clients and patients feel regain confidence in their bodies and movement experiences.

You’ll also acquire a practical understanding of fascia and how to effectively work with it through MFR techniques and other types of manual bodywork, and learn to utilize tools such as resistance training therapeutics, active vs. passive stretching techniques, kinesiology and taping, breathwork and meditation practices, myofascial release, and MORE to support functional movement, mobility, and strength.

Did we mention you’ll also gain a 300-hr yoga teaching certification?

MODULE 1

YOGA THERAPEUTICS & MOVEMENT

Did we mention you’ll also gain a 500-hr yoga teaching certification?

Yup, Yoga Alliance-approved!

MODULE 2

MENTAL HEALTH & MINDSET

Knowing where your clients stand on the mental health spectrum is key to being able to effectively help spring them towards progress.

This module will give you an in-depth look at not only how to observe your client’s mental health state and support them, but how to peel back the layers of their overall mindset and identify underlying beliefs and patterns.

You’ll discover practical ways to work with certain mindsets (fixed versus follower, for example), and learn powerful inquiry and embodiment tools to help your clients break down their belief patterns and create new, empowering habits.

MODULE 2

MENTAL HEALTH & MINDSET

Knowing where your clients stand on the mental health spectrum is key to being able to effectively help spring them towards progress.

MODULE 3

HOLISTIC HERBALISM

Understand how to utilize the 6 tissue states of Western herbalism as a diagnostic tool, and how to determine the right materia medica to effectively meet the needs of the individual you’re working with!

In this crowd favorite module, you’ll learn how to help your clients support their health through herbal actions and energetics including but not limited to: the application of poultices and compress, yoni steaming, homeopathic and cell salt remedies, herbal first-aid essentials, and medical-grade oil and pain salves.

IMPORTANT: what we’re teaching you in this module is medical herbalism, meaning we go much, much deeper than identifying which herbs to use for a headache, or for period cramps. Here, you’ll gain the knowledge required to create custom herbal protocols for the unique issues your clients are facing, so you can confidently use herbalism as a supporting pillar in the creation of your holistic care plans!

MODULE 3

HOLISTIC HERBALISM

MODULE 4

NUTRITION

Learn how to look at nutrition holistically and create a nourishing meal plan for someone depending on their goals and/or the health challenges they’re currently experiencing (for example: autoimmune issues, eczema, anemia, lupus).

In The PRIMAL MEDICINE Academy, we focus primarily on functional nutrition: taking into consideration lifestyle factors that affect food choices, and how to tailor a deeply personalized plan that’s science-based, informed by a whole systems approach, and leverages food as medicine to restore and support health.

MODULE 4

NUTRITION

MODULE 5

TRADITIONAL CHINESE MEDICINE & AYURVEDA

A comprehensive crash course in Traditional Chinese Medicine & Ayurveda, with real life applications. In Module 5, you’ll learn how to properly intake and assess your clients through the use of a multimodal approach integrating tools from both Traditional Chinese Medicine and Ayurveda including: face reading, tongue and pulse evaluation, physical exam, health history, and more.

Specifically, you’ll master Five Element Theory and Constitutional Analysis, both which are instrumental for identifying imbalances.

Of course, we’ll also cover how to use the systems of TCM and Ayurveda in treatment and recovery! You should look forward to distilling the very best of both of these ancient medicine practices adapted for the modern world, and learning when and how to leverage time-tested therapies like acupressure, Gua Sha, dry cupping, and Abhyanga to support your healing work.

MODULE 5

TRADITIONAL CHINESE MEDICINE & AYURVEDA

MODULE 6

BREATHWORK & NERVOUS SYSTEM REGULATION

Understand functional breathing (what it is, how to do it, how to teach it) and learn scripts of inquiry that will help you guide your clients and patients towards an understanding of their own habits and tendencies (e.g. chest or back-breathing).

Go deep into the anatomy of the diaphragm and how to work with it to reshape the structure of the breath, and dive into the incredible world of pranayama techniques.

In Module 6, you’ll learn the science behind why the breath is such a potent tool for helping unlock trapped emotions, regulating the nervous system, shifting traumatic imprints, and SO much more — and how to hold safe space for clients and patients while teaching them to experience the power of their own breath.

MODULE 6

BREATHWORK & NERVOUS SYSTEM REGULATION

Go deep into the anatomy of the diaphragm and how to work with it to reshape the structure of the breath, and dive into the incredible world of pranayama techniques.

MODULE 7

WOMEN'S HEALTH

Advance your understanding of the pelvic floor beyond the bodily organs it houses and into the realm of energetics, the effects of trauma, and identity formation.

In Module 7, we’ll build on everything you’ve learned in previous modules to bring together how you can use the Primal Vinyasa® method, breathwork and nervous system regulation, herbal protocols like yoni steaming and poultices, and other practices such as myofascial release to help rehab the pelvic structure and help a client or patient become more embodied in this area.

We’ll look at areas of concern like menopause, perimenopause, hormonal dysfunction, as well as common ailments like PCOS, endometriosis, and more.

Get ready to leave one-size-fits-all Kegel prescriptions at the door as you learn to work with and unravel the causes of pelvic floor dysfunction including: pregnancy and childbirth, pelvic surgery or trauma, a history of pelvic infections (chronic yeast or bacterial infections, pelvic inflammatory disease), chronic constipation, heavy lifting, poor posture and more.

MODULE 7

WOMEN'S HEALTH

Advance your understanding of the pelvic floor beyond the bodily organs it houses and into the realm of energetics, the effects of trauma, and identity formation.

We’ll look at areas of concern like menopause, perimenopause, hormonal dysfunction, as well as common ailments like PCOS, endometriosis, and more.

MODULE 8

RITUAL & CEREMONY

In our modern time, most of us are either too far removed or entirely orphaned from ritual and ceremony. The truth is, many people are craving the addition of this medicine into their lives — but they feel shy, scared, or simply don’t know where to begin.

In Module 8, you’ll first discover how to bring more ritual and ceremony into your life to support your health, and then you’ll learn how to help your clients do the same — using Five Element Theory from Traditional Chinese Medicine.

We’ll look at how to set up an altar, how to work with a shamanic drum and rattle, and how to start (or build on) prayer practices in a way that resonates with someone’s current beliefs.

Be prepared to have your mind blown as you acquire new tools to enhance your emotional and spiritual health and radically deepen your healing journey.

MODULE 8

RITUAL & CEREMONY

We’ll look at how to set up an altar, how to work with a shamanic drum and rattle, and how to start (or build on) prayer practices in a way that resonates with someone’s current beliefs.

Be prepared to have your mind blown as you acquire new tools to enhance your emotional and spiritual health and radically deepen your healing journey.

MASTERY LEVEL TRAINING BONUS MODULES

CAREER & BUSINESS DEVELOPMENT

Too often, people pay for an advanced program and get another certification, but aren’t provided any mentorship or direction on how to turn what they’ve learned into profit…

In The Primal Medicine Academy, we’re not just teaching you the systems of holistic medicine and how to effectively use them to create transformation — we’re helping you start or grow a thriving career or small business as a Holistic Practitioner.

I’ve made it my mission to ensure that you won’t just receive “another” certification that collects dust on the shelf — but that you’ll walk away from this experience with the strategy and practical know-how to take all the skills you’ve learned out into the world, share them with others, and get paid for your work.

Our Career/Business Development module is designed to provide you with ALL the resources necessary to support you to do exactly that! Inside, you’ll find a wealth of practical wisdom to help you take the right next steps to turn your passion for wellness into a generous stream of income.

PACKAGING AND POSITIONING --> In Modules 1-8, you’re learning how to develop high-level, customized protocols for your clients that lead to real change in their health and lives. In Module 9, we’ll build on that by helping you develop your very own custom framework or methodology so you can create a signature offer or program (and then go sell it out on repeat, just like our students always do!).
PRICING --> We’ll teach you how to shift your pricing model from charging by the hour to charging per package, allowing you to make more money while staying true to your highest vision for your work and delivering your best (and most high-value!) client services yet.
LONG TERM VISION --> We’ll help you look at your career or business holistically and see areas of strength and weakness so you can determine where you need to zero in first to accelerate growth — and more importantly, what to actually do to ensure you’ll get results.

Guest Expert Bonus Lectures

with Naomi Miller, L.Ac., MAOM & Chinese Herbalist & other experts (to be announced)

Naomi grew up in Southern Idaho training in classical ballet and wildcrafting herbs with her biologist/mycologist father. Serious illness in adolescence led to a deepening appreciation for the profundity of herbs as essential medicines. Naomi’s first herbal love was for Pau d’ Arco which she took to recover from scarlet fever. Naomi earned her bachelor degree as a double major in biology and psychology. From there she went on to receive her Master Degree from the Oregon College of Oriental Medicine in 2009.

Since graduation, she has worked directly in patient care utilizing Chinese herbal medicine, diverse adjunctive therapies, nutritional counseling, therapeutic dietary plans, Japanese moxibustion, and acupuncture. Post graduation from medical school, she has continued to study and completed a four-year clinical mentorship in the Classical system of Chinese herbal medicine. She has also continued to train in Chinese facial diagnosis, lineage acupuncture systems, cooking classes, and medical laboratory test assessment.

Naomi currently lives in the Piedmont region of Italy and is a nutritional consultant and WAP (Weston A. Price) chef for the Village Forest School, an international bilingual Walford School. She loves to prepare nutrient-dense foods with local, wildcrafted herbs. She continues to work in patient care and teaches in private mentorship groups.

Naomi has known and adored Annie since 2005, ever since she attended a yoga class that Annie taught in Portland, Oregon.

It’s time to remove the belief barriers keeping you under-serving and under-earning, caught in a scarcity mindset and the lie that:

EITHER you can lead a life as an impactful healer, OR experience financial abundance…

EITHER you can help people, OR make money…

EITHER you work with the wisdom of alternative healing arts, OR with the Western, allopathic applications of modern medicine.

The truth is… you don’t have to choose.

When you graduate from The Primal Medicine Academy, you'll have gained everything you need to achieve BOTH:

The fulfillment of a mission-led vocation, AND the monetary abundance you’ve long dreamed of.

This certification isn’t just about deepening your skill and learning to see through the lens of a holistic master; it’s about understanding how to live and share your medicine to build something that’s truly YOURS, and that compensates you well for decades to come.

BEGIN TODAY >>>

In-Person Retreats

with our founder, Annie Adamson

Deepen your therapeutic knowledge and hone your skills assessing and working with clients/patients in-person with our founder, Annie Adamson. We offer multiple in-person retreats each year and you are welcome to join us for as many as you like, at a very small additional cost to your tuition!

*Please note that all retreats will be held in the United States, and upcoming retreat locations and dates are announced at least 6 months in advance to active students.

With The PRIMAL MEDICINE Academy, you’ll be able to:

⤁ Master a methodology grounded in a comprehensive view of holistic health that will allow you to provide 360 degree bonafide transformation for your clients, instead of focusing on a singular aspect or limited view of their wellness.

⤁ Expand your repertoire of healing modalities to integrate tools and practices across different systems of holistic medicine so you can more powerfully serve your mission, and raise your rates to reflect your level of expertise and the value you deliver.

⤁ Go from feeling stuck building your dream coaching career or wellness business to truly believing you have what it takes to hit your goal income and create a legacy full of authenticity, joy and impact beyond just you.

⤁ Stop ‘trying it all’ when it comes to monetizing your healing work because you finally know exactly what to do to market your unique skillset, attract dream clients, and create sustainable long-term growth in your career or business.

⤁ Ignite your own leadership as you radically improve your own holistic wellness and path on this earth, and take up the torch to empower others to do the same.

Ready to become a Holistic Practitioner, transform your life and the lives of others, and unlock expanded possibilities in your impact and income?

This program is TRANSFORMATION. Simply put. I've gained more than I could have imagined. Thanks Annie! ❤️

@_wild.flow.er

The content spans across so many topics, is engaging, and truly profound. I cannot wait to see where it takes me 🔥

@confluent_creations

It ABSOLUTELY is at a mastery level!! The amount of knowledge I received during my year journey with you was life changing!

@sarajohnsonyogadoc

Laying down the TRUTH 🔥🔥🔥🔥 you're such a trail blazer Annie and getting in your world is THE smartest thing people could possibly do if they're ready to scale!!

@themillionairemother

MEET ANNIE, Our Founder & Your Teacher Inside The PRIMAL MEDICINE Academy

Annie has been studying the systems of natural medicine for nearly three decades. She has mentored with world-renowned teachers like Doug Keller, Pixie Lighthorse, and Tami Kent, and has certified a thriving community of yoga practitioners, healers, and healthcare providers in her own clinical body of work through The PRIMAL MEDICINE Academy.

What originally began as a career in yoga therapy developed into her Holistic Practitioner model, where she integrates tools and practices from different systems of holistic medicine to help clients awaken to greater health, healing and self-empowerment.

In alignment with her belief that the world needs more holistic healers, Annie’s mission is to help other wellness providers explore how they can bring health and vitality to their communities — and enjoy the wealth and abundance that can come from that noble path.

Today, she works as a clinician and runs a flourishing online business where she offers high-level certification and mentoring programs, coaching individuals to unearth their full potential as movement experts, holistic healers, and profitable small business owners.

Annie is deeply inspired by her study of Vitalist Herbalism and the Earth Medicine traditions, the great mystery of life, nature, community, family, and of course, making new friends!

Her work has been featured on Yoga International, Yoga Journal, and Grokker, amongst other prominent wellness platforms.

A Personal Statement from Annie

Healing is not only possible; it’s inevitable.

The Primal Medicine Mastery Certification is designed to transcend the narrowly-focused allopathic lens, so we can see the beautiful complexity and wholeness of those we are attempting to help.

If we begin with a broken view, scanning our students’ and clients’ various fragmented components, we further propagate their flawed understanding that they are incomplete.

As a Primal Medicine Holistic Practitioner, you will learn to empower your clients through the understanding that we are all born to change, grow, and heal.

In fact, it's through awareness and cooperation with these natural capabilities that healing is not only possible, but inevitable.

Saying YES to this certification means claiming your power to help birth a new paradigm — one where the body’s intuitive wisdom leads the way, and where movement, ceremony, and ancient and modern medicine practices coalesce to create lasting transformation.

If you’ve been dreaming of creating a life where passion, purpose and profit meet in harmony, where your healing work brings you the joy, impact, and INCOME you truly deserve…

then I can’t wait to support your journey.

BEGIN TODAY >>>

Scrolled this far?

Success is inevitable when you believe in yourself and take action.

The real question you should be asking is: if not now, when?

The longer you put aside your passion for healing, the more you’ll feel disconnected from the heartbeat of the life you desire.

When there’s a will, there’s a way.

Nothing compares to the reward of sharing your healing work and seeing the limitless ripple effect of impact that only YOU can create.

If our students have been able to use these tools to create a life of thriving wellness in all areas and a level of service, impact, and income beyond what they ever thought possible, there is NO LIMIT for you and what you can create with this certification at your fingertips.

Meaningful work awaits you as a Holistic Practitioner.

Don’t wait — the world needs your medicine.

BEGIN TODAY >>>